The Facebook Reels Play bonus programme gives creators the opportunity to get make money from Facebook by creating and sharing eligible reels on Facebook. Reels may get bonuses by achieving certain performance targets during the duration of the programme.

Facebook Reels Play bonus programme eligibility

Here’s how you can become eligible to apply for the Facebook Reels bonus programme:

  • You must live in the United States.
  • You must be at least 18 years old.
  • You must meet the Community Standards.
  • You must pass and remain compliant with Facebook’s Partner Monetisation Policies.
  • You must apply from an account that is older than 30 days.
  • You must have created at least 5 reels in the last 30 days.
  • You must receive at least 100K reels plays in the last 30 days.
  • You must apply from a Page or profile in professional mode at this time.

If accepted into the Reels Play bonus programme, you will receive an invitation to join the programme.


Apply for Facebook Reels Play bonus programme

Once you are eligible for Facebook Reels Play, you can apply for the bonus programme.

An entry point to apply to Facebook Reels Play will appear on your Facebook app and in your Creator Studio notifications. Click on this notification and click Get started to complete the onboarding process for Facebook Reels Play.


You will be notified of your application status in approximately two weeks. If you are accepted, you will see a notification on your Facebook profile or at the top of your Feed on mobile. Click or tap on this notification and follow the instructions to get started with Facebook Reels Play.

Reels Play bonus programme requirements

Creators can get bonuses for creating and publicly sharing eligible reels on Facebook that meet the programme requirements. Once you’ve onboarded and agreed to the Terms and Conditions, you can start participating in Facebook Reels bonus opportunities to create reels that get bonuses and track your progress.

  • Reels bonuses allow you to get bonuses by achieving certain performance targets on reels once you’ve started a bonus opportunity.
  • You can increase your bonus by creating reels that engage more viewers and get more interactions as defined by each bonus opportunity.
  • Each Facebook Reels bonus opportunity lasts for a set number of days after you start. You can see how long bonus opportunities last by going to Professional dashboard> Bonuses on your phone or in Creator Studio > Monetisation > Bonuses on your computer.

Also, read… How to add Payouts for Facebook Reels Play Bonus


Individual Reels bonus requirements

For your account’s reels to count towards an in-progress bonus opportunity:

  • Your Page or profile in professional mode (only available on mobile) and your content must at all times follow our Facebook Creator Content Bonus Programme Terms, the details for the particular opportunity communicated in-app or otherwise, our Content Monetisation Policies and our Partner Monetisation Policies.
  • Your reel cannot contain someone else’s content or be owned by someone else.
  • Your remixed reels will be eligible for the Facebook Reels Play bonus programme, but please note that a remixed reel may be deleted if a reel’s original creator takes certain actions. See this article for more details on how to remix a reel.
  • Reels that are posted on Instagram or recommended for Facebook will not count towards the Facebook Reels Play bonus programme. Reels posted on Instagram that are cross-posted to a linked Facebook Page will be eligible for the Facebook Reels Play bonus programme based on the plays that your reel gets on Facebook.
  • Your reel cannot be watermarked with any third-party platform’s mark, name or logo.
  • Your reel must remain public on the Facebook platform for at least seven days from the date that it’s posted.

If you’re having trouble with an issue now addressed here, you can contact with Facebook directly.

How do I remix a reel on Facebook?

Remixing a reel on Facebook allows you to create a new reel inspired by someone else’s reel. Your reel will be shown with the original reel. It’ll use the audio from the original reel unless you replace it with your own original audio. The original reel’s creator will be credited to your reel. As you begin creating your reel, you’ll see the original one on the left.
To remix a reel:
  • While watching the reel that you want to remix, tap.
  • Tap Remix this reel.

Also, read… how to download Facebook Reels Video

Bear in mind that:
  • A reel’s creator can choose to allow remixes of their reel and can change this at any time. Only reels shared as the public can be remixed.
  • If a reel’s creator deletes their reel or their Facebook account, all remixes of it will be deleted.
  • If a reel’s creator changes the audience of their reel to an audience other than Public for longer than 24 hours, remixes of that reel will be deleted.
  • If a reel’s creator disables remixing of their reel, any existing remixes of it will not be deleted. New remixes can’t be created.
  • Disabling remixing of your reel does not affect your original audio, which anyone can use. Learn more about how your audio in reels is shared on Facebook.


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